Wilhelmina Cooper, famously known for her style and elegance, was one of the world’s most significant models during the 60’s and 70’s. Wilhelmina's beauty equaled her intelligence. She used her prominent profile and experience to found Wilhelmina Models in 1967. Her brilliant business move revolutionized the world of fashion.
Wilhelmina appeared on the cover of Vogue 27 times and was the most sought after model of her day. This extraordinary achievement has not been surpassed by another model. Wilhelmina had an eye for finding unconventional, yet beautiful, talent. She was a dominant force in the industry and knew how to guide clients towards professional growth and success. Wilhelmina utilized her fashion world expertise and created a thriving model management company. She developed and motivated blooming talent to grace countless magazine covers internationally and work with some of the most noteworthy photographers in the fashion world.
Wilhelmina inspired others with her personal philosophy of beauty, elegance and glamour while leading her team until the late 70’s. The company continued to expand the business ensuring the supreme status Wilhelmina Models is still known for today when it underwent new management during the 80's and 90's.